They are worth millions but worked for $180 a day to create a testament to Australia's top runway model or catwalk talent.
The 10 women, led by Victoria's Secret model Miranda Kerr, are considered the most in-demand of home-bred models. They appear on the cover of tomorrow's issue of madison magazine, which has joined with retailer Witchery to raise money for ovarian cancer research.
Joining Kerr were current Vogue Australia cover girl Catherine McNeil, Alyssa Sutherland, Abbey Lee Kershaw, Pania Rose, Nicole Trunfio, Elyse Taylor, Skye Stracke, Jessica Gomes and Sarah Stephens. The cover and an 11-page spread were shot by Australian model photographer Ben Watts, brother of actress Naomi Watts, in New York in July.
The pictures will also appear on billboards and in TV commercials, which air from tonight.
madison editor Paula Joye said that, despite their success, there was no "diva" behaviour on set. "Everybody got on with the job and got along famously," Joye said. "Aussies are easy to deal with. They all did it for shoe money."
Ovarian cancer kills about 800 Australian woman each year, with no early detection tests.
From tomorrow, Witchery will donate all proceeds from sales of the white shirts featured in the campaign to the Ovarian Cancer Research Fund.
News Sources:- Caroline Marcus (October 12, 2008)
http://www.smh.com.au/news/lifeandstyle/fashion/model-behaviour-for-a-good-cause/2008/10/11/1223145696434.html
Model behaviour for a good cause
