From August 22 to August 24, men’s lifestyle e-mail newsletter and website, Thrillist.com, lived up to the first six letters of its name by hosting a next-level fantasy football extravaganza at New York City’s multimedia nerve center Pulse.
Sponsored by Mike’s Hard Lemonade and Yahoo!, ten lucky sweepstakes winners and their fantasy football league rivals conducted their respective drafts within the luxurious confines of Thrillist’s Ultimate Draft Suite, where food, drinks and merriment were in abundance and fantasy football took center stage in the heart of midtown New York.
The guests of the Ultimate Draft Suite were treated to numerous amenities that included:
- A commissioner’s podium where thought-provoking and trash talk-inducing draft selections were officially announced ala Roger Goodell
- Drafting via Yahoo!'s stratospherically high-tech fantasy football game, in addition to advice guides courtesy of Yahoo!
- Yahoo! fantasy football experts on hand that patiently answered any and all drafting questions
- Cheerleader waitresses who served refreshing beverages, tailgate-worthy sustenance and rousing cheers
- Hot shaves in between picks, courtesy of King of Shaves
- Old-school inspirational gridiron videos which contained slow-motion footage and pulse-pounding musical scores
On the final evening of the three-day event, New York Giants wide receiver Ramses Barden made an appearance to mingle with the drafters and offer his expertise on what thousands of fantasy football die-hards consider the single, most important time of the year.
Founded in 2005 by University of Pennsylvania graduates Adam Rich and Ben Lerer, and based out of New York City, Thrillist has become a virtual city guide for men in the 21- to 34-year-old demographic with editions in New York and twelve other cities in the United States (Atlanta, Austin, Boston, Chicago, Dallas, Las Vegas, Los Angeles, Miami, Philadelphia, San Francisco, Seattle, Washington D.C.) and an international edition in London.
The upcoming schedule for the increasingly popular men’s newsletter includes stops in the Midwest and on the West Coast where Thrillist will bring the Ultimate Draft Suite to Chicago and San Francisco, respectively, for a reboot of the Suite-est draft experience in existence.
Click here to read the original article on Examiner.com, which includes relevant links and a special video presentation featuring pictures from Thrillist’s Ultimate Draft Suite.
Thrillist Quickens Pulse of Fantasy Football Fans in NYC
