While most sneakers have a NBA star at the forefront to peddle their advertisement, that really doesn't say much for a shoe that will never make you play like Dwayne Wade or Lebron James.
However Nike has taken it another step with this new viral video by saying that the new Nike Zoom Kobe IV will prevent you from broken ankles.
If you wanted to see Kobe Bryant on a white horse, you got your wish.
(Courtesy of NESW Sports)
